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Arthur Thompson Margaret Peteraf John Gamble A. Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases: (Paperback)

£89.25

Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases: 2024 Release ISEArthur Thompson Margaret Peteraf John Gamble A. StricklandLabel: McGraw-Hill EducationDescription: Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts & Cases has a long-standing reputation of being the most teachable text. It is regarded as the benchmark by which all others are measured. It is engaging clearly articulated and conceptually balanced mainstream treatment of the latest developments in theory and practice include the clearest presentation of the value-price-cost framework. Our co-author Margaret Peteraf a highly regarded researcher helped integrate both the resource-based view of the firm from the perspective of both single-business and multi-business strategies. Chapter content is tightly linked to high-interest cases most of which are written by the text authors and receive high acclaim for student appeal teachability and suitability.

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