Alter Ego Technofruit Color Semi-permanent Hair Dye 7/1, 100 ml format, the ideal solution for chi wants to change their look in a modo temporary way and without damaging the hair. Thanks to its innovative formula, enriched with natural extracts, it guarantees a vibrant and luminous color, maintaining softness and vitality in the hair. Easy to apply, it offers una even coverage and gradually fades after numerous washes, allowing you to experiment with new shades without commitment. Perfect for reviving the color naturale or for adding brilliant highlights, this dye is suitable for chi seeking professional results at home. Alter Ego Technofruit Color enhances every look with intensity and respect for hair health.